Shanghai expo 2010

World Expo photo competition
World Expo photo competition
Date: 30 April 2010

ONE hundred photographs of Liverpool taken by ordinary Scousers will create a unique record of Liverpool life in the city’s Pavilion at the World Expo in Shanghai.

The photographs were taken over 10 days as part of a photomission devised, funded and led by English Heritage with participants each day given a different theme to illustrate.

The results – as can be seen here – include affectionate, quirky and sometimes funny pictures of ordinary Liverpool life.

Ten people were involved in the project, called My Liverpool, which has also been part-funded by Liverpool City Council.

Professional digital storytellers were commissioned to work with the group who were sent a text message each day to inform them of that day’s theme. Each was provided with a standard camera to capture their impressions.

Now the best 100 photographs have been chosen and are to be incorporated into a multimedia film which will be produced and edited by Davies Community Films. It will be played inside the Liverpool Pavilion at the Expo, along with a Mandarin translation and subtitles.

The Pavilion will shine a spotlight on the city’s assets and strengths for millions of visitors attending one of the world’s biggest events. About 20 million tickets for the Expo have already been sold, some 50 days before it even opens.

Liverpool is the only UK city to have a dedicated pavilion at the World Expo. Its participation is being led by Liverpool Vision in partnership with the Northwest Regional Development Agency (NWDA), Liverpool City Council and the Liverpool-Shanghai Partnership.

The World Expo runs between May 1 and October 31 and will attract around 70 million visitors. It is regarded as a once-in-a-generation opportunity to consolidate existing and forge new relationships in the world’s emerging markets and is predicted to deliver up to £50m in economic benefits to Liverpool and the North West over the next decade.

Louise O’Brien, a programme manager with English Heritage in Liverpool, said the photomission was a means of getting people to engage with heritage and built environment issues.

She added: “Heritage is about far more than historic buildings; it is about the fabric of our communities and about the essence of the towns and cities in which we live.

“We wanted people to look at the city through fresh eyes and to come up with images which capture the concept of ‘My Liverpool’ to give Pavilion visitors an affectionate impression of what Liverpool is really like.”